Huda Buhumaid

Buhumaid successfully steers Dubai Holding’s Marketing including matters pertaining to its companies; Jumeirah Group, Dubai Properties Group, TECOM Group, Emirates International Telecommunications, Jumeirah Central, Dubai Group and Dubai International Capital.

Huda Buhumaid joined Dubai Holding in 2009 as Head of Communications. She was appointed as the Chief Marketing Officer in 2016 and is responsible for the conglomerate’s Branding, Marketing, Corporate Communications and Public Relations.

Over the last few year, Buhumaid has successfully launched several strategic projects both at the Corporate and portfolio companies.

Prior to joining Dubai Holding Corporate Office, Buhumaid was Managing Director – Marketing & Communications, Dubai Group. She oversaw the marketing and communications strategies for Dubai Group subsidiaries in various international markets. Buhumaid successfully developed and launched new brand identities for companies such as Borse Dubai, Emirates Investment Authority, as well as re-branding Dubai International Financial Exchange into NASDAQ Dubai.

Previously, Buhumaid worked with Citibank UAE quickly moving the ranks from Marketing Manager – Credit Cards to Assistant Vice President – Marketing and Business Development. At Citibank, Buhumaid launched several “first” initiatives, including the internet and mobile banking service, which received several advertising recognitions.

Buhumaid is a graduate of the Executive Leadership Programme, INSEAD, UAE, holds a master’s degree in Organisational Excellence with Honours from Bradford University, UK and a bachelor’s degree in Business Administration from Higher Colleges of Technology, Dubai.

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