We turn creative and innovative thinking into reality.

As the first of our guiding principles, innovation is at the very heart of Dubai Holding, from providing a workplace environment that nurtures new ideas and creative thinking, to forging the way from a knowledge-based to a sustainable, innovation-driven economy through our multi-industry companies.

Pioneers of innovational investment across a diverse portfolio of industries, Dubai Holding has set the benchmark with many ‘firsts’ in the region and exported our success further afield to other countries.

From starting the first homegrown five star luxury hospitality chain, Jumeirah Hotels & Resorts, making iconic additions to Dubai’s skyline with Burj Al Arab Jumeirah, Jumeirah Emirates Towers and the world’s first single phase 40-tower development – Jumeirah Beach Residence, to growing Dubai’s knowledge-based economy with the launch of TECOM Group’s pioneering business communities such as Dubai Internet City, Dubai Media City and d3, Dubai Holding has been a cornerstone of innovation for over 15 years, and continues to lead in aiding the growth of a diverse and sustainable economy.

Innovation At Our Core

The Dubai Holding Innovation Management Framework has been developed to create an environment to encourage proactive innovation, and to unlock untapped opportunities and potential value.

Our framework encourages participation from all Dubai Holding companies’ employees to identify potential innovations across our core business systems and customer facing elements such as services, brands and engagement. Collating and sharing ideas creates a collaborative approach ensuring that no good idea goes to waste.